WhatsApp is the most used messenger across the globe. Even the people who don’t use WhatsApp are forced to use it because almost every other person you interact is on WhatsApp. It has become the most ideal app for communication. And with the launch of ‘WhatsApp for business’, the way businesses perform their marketing and Customer retention has changed in many ways.
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The main features of WhatsApp Marketing:
- It is free to use, i.e. no cost to consumers and marketers
- You can send images, eBook’s, brochures, and catalogs directly to your customers.
- Free use of Survey tool! You can directly ask for feedback from customers.
- Ability to use group discussions and meetings for the best of your business.
- Option to send alerts about new events, promotions, and sales.
- Message alerts ensure that users know when a message is waiting for them to read.